PERFORMANCE MARKETING & PAID SOCIAL

Scalable Meta Ads Architecture for Global E-Commerce

Creative-led Advantage+ campaigns, full-funnel pixel tracking, and data-backed scaling engineered to lower customer acquisition costs (CAC) across US and European markets.

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What's Included ?

Advantage+ Shopping & Account Architecture

Consolidated campaign structures, creative testing sandboxes, and automated audience exclusions to prevent ad fatigue and auction overlap.

Creative Strategy & Iterative Hook Testing

Data-driven video hooks, UGC brief engineering, dynamic product ads (DPA), and high-CTR lifestyle iterations designed for US conversion behavior.

CAPI, Server-Side Tracking & Attribution

Full Conversions API (CAPI) implementation, Shopify server-side tracking, and offline event sets to safeguard data signals against iOS attribution loss.

Unit Economics & Margin-First Scaling

Scaling budgets dynamically based on blended ROAS and Contribution Margin (MER) rather than vanity platform metrics.

How We Work With You

Account & Tracking Audit

Deep dive into historical ad performance, pixel hygiene, audience saturation, and landing page drop-offs.

Creative Testing Sandbox Launch

Deploying 3–5 distinct visual angles, testing headline variants, and establishing high-performing baseline creatives.

Aggressive Budget Scaling

Channeling spend into proven winning creatives using automated scaling rules and cross-border expansion.

FULL-FUNNEL PAID SOCIAL ARCHITECTURE

Profitable Performance Marketing Under One Roof

From granular server-side tracking to creative-led campaign scaling, Ecomerra engineers your entire Meta paid ecosystem to drive sustainable ROAS and lower customer acquisition costs.

Harness Meta's machine-learning auctions with clean, unfragmented account architecture. We isolate winning creative assets into consolidated Advantage+ Shopping Campaigns (ASC) to maximize bidding efficiency and prevent self-competition.

Ready to Scale Your Meta Business Account ?

Share your shop URL and goals. We’ll review your catalog and return actionable findings within 24 hours.